Additionally our testers mentioned not knowing when they had food stuck in their teeth and wishing they had a quick way to check. During our interviews we found that people were most comfortable using a floss pick in front of a mirror however they did not always have access to one. These insights led quip to create the Refillable Floss Pick in a compact case that is easy to take on-the-go. Users felt like they were making a trade-off - doing the right thing for their oral hygiene, but the wrong thing for the environment.
We also learned that people who use disposable floss picks liked that the picks were an easy solution that could be used anywhere but didn't like that they were perpetuating the single-use plastic problem. Another insight was that when asked why they didn't floss at home, a common answer was that they simply didn't remember because floss is often kept out of sight in the bathroom. In our research, we found that people often find themselves worried about having food stuck in their teeth and are interested in flossing away from home, but most don't because so few people bring floss with them on the go.
The goal with the design of our quip Refillable Floss Pick is to make people actually want to floss more often. The majority of Americans agree that flossing is an important part of taking care of their teeth and gums - but they also admit that they are not doing it daily. The pick is molded in a high performance engineered resin to withstand years of use at high pressure. An over molded rubber surface and blade geometry hold the string within the case, priming it for the next use. Once the floss is loaded into the pick, it is pulled to the integrated cutting blade to cut the section. The Refillable Floss Pick clamps onto a section of floss with carefully considered details designed to maximize grip on the floss. The case is small enough to easily fit in a pocket or bag to take on the go. A single floss pod can replace 180 single-use plastic floss picks, reducing plastic waste and litter.
The packaging and refills are entirely paper-based making all elements of delivery and use fully recyclable. In order to match the convenience of a disposable floss pick, we created an innovative method for refilling the pick through an auto-feeding floss pod and tray system. It comes in a compact, mirrored dispensing case that can be refilled with paper pulp floss pods. Quip's Refillable Floss Pick is a sustainable approach to flossing with a premium design. The quip Refillable Floss Pick is a continuation of our mission to create products and services that people enjoy using, and that guide and encourage the good habits that have the biggest impact on oral health. Results Announced for Community Choice Prize See All Winners Refillable Floss Pick
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